Guiding you through the digital landscape
I’m a Scotland-based digital consultant helping organisations make better decisions about their websites and digital presence.
The Digital Bog
Building a brand, putting together a website, or marketing yourself can feel like a real mission at times. It’s easy to get lost in tools, trends, and jargon with everyone telling you something different you’re meant to need.
Many organisations I come across are doing incredible work, but online it can feel unclear, uninspiring, or harder than it needs to be. Your digital presence should simply reflect who you are as an organisation - your personality, the conversations you have, and what you have to offer in the real world.
My job is to help you make sense of the confusing bits, prioritise what matters, and put practical, achievable digital solutions in place. Think of me as part of your team, providing guidance, advice, and connecting you with the other people you may need to get things done.
Why Me?
A guide who knows the terrain
I’m Colin, a digital consultant from Edinburgh with 8 years’ experience helping organisations of all shapes and sizes. My passion lies in working with teams in rural Scotland to bring their stories to life online — from outdoor and tourism ventures to cultural and heritage projects.
I’m a curious, down-to-earth guy who values collaboration and efficiency. I aim to give transparent, practical advice and support so you can make confident decisions and create things that actually work for you and your audience.
What I do
Setting the route
I help organisations make better decisions about their digital presence.
That might involve shaping a clearer brand story, improving or rebuilding a website, or helping you think more strategically about how you show up online. The focus is always on what will make the biggest difference right now, not ticking boxes or doing things for the sake of it.
Rather than offering off-the-shelf packages, I focus on clarity, prioritisation, and doing fewer things better. The work is shaped around your team, capacity, and what matters most right now.
How I Work
The Cairn Collective — passionate, collaborative, and efficient
I work in a collective way: you deal directly with me, and when a project needs it, I bring in trusted freelancers who are genuinely passionate about your sector and project.
This gives you the reassurance of an agency with the focus, energy, and flexibility of a small team. Whatever your challenge, we can find the right people to get it done — without wasting your time or budget.
Who I Like to Work With
Working with those who shape Scotland’s story
I feel strongly about collaborating with people and organisations you genuinely believe in. That means cultural organisations, tourism ventures, purpose-driven projects, or tight-knit communities making change happen.
From small local teams to national projects, I work with folk across Scotland in culture, heritage, outdoors, tourism, nature, and hospitality. If you help people experience places, stories, or the natural world, we’ll probably get on well.
Who I Like to Work With
Working with those who shape Scotland’s story
I feel strongly about collaborating with people and organisations you genuinely believe in. That means cultural organisations, tourism ventures, purpose-driven projects, or tight-knit communities making change happen.
From small local teams to national projects, I work with folk across Scotland in culture, heritage, outdoors, tourism, nature, and hospitality. If you help people experience places, stories, or the natural world, we’ll probably get on well.
Culture & Heritage
Outdoor & Nature
Tourism & Hospitality
Fancy a blether?
I’m a people person. Whether it’s over a call or in person, I love chatting through ideas, challenges and opportunities. No jargon, no pressure, just a good conversation about how we can make digital work for you.